Share your vision. Tell your story. Then lead.
Mike Eskew's comments were good fodder for a brainstorming session that I had with myself over some good apple pie.
There is no vision that is too bold for any organization that aspires to make an impact. For UPS, it's to enable global commerce. We in United Way say that our mission is to improve people's lives by mobilizing the caring power of communities. That's a good start. But I would challenge us to take it a step further and say that we're about enabling personal aspirations. We are helping children enter school ready to learn. We're helping people attain financial stability. We're improving people's health. These are all good outcomes. But in the end, what will our work in these focus areas achieve?
Let's be bold. We're just like UPS in that we are providing people with the vehicles for achieving their dreams. But instead of linking people and businesses via brown trucks and package delivery systems, we're linking people to their dreams by making sure that they have skills, money, and health. It's that simple.